Friday, August 26, 2016

NZ Fashion Week 2016 Highlights

Phew! What a crazy busy week NZFW16 has been; but great as always. Here are a few of Hawes & Freer's favourite images from the week thus far. These designers are younger to the industry, and we love working with them and seeing our products come to life on the runway.

As NZFW 2016 comes to an end today, we are now looking forward to the beginning of NZ Fashion Weekend! 


Eugenie

Images courtesy of Sans Pareil and Annupam.com










































































Harman Grubisa 


Images courtesy of Annupam.com












































































Wynn Hamlyn

Image thanks to Gathum



























Lucilla Grey

Image via FQ.co.nz


























Hope all of our lovely designers had a fantastic week and will enjoy some much need down time!

x H&F

Friday, August 19, 2016

Why You Should Sign Up To Our Mailing List!


We're back and active on Social Media, if you haven't already seen! And we would absolutely love it if you you joined us. Have a look at both our facebook and Instagram and lets connect. 
We've also got a great email that goes out with the latest news, tips & tricks and much, much more; just head over to the website and join. 

This week we're introducing our new social media gal, Robecca, along with a feature on shoulder pads, take a look below. 

Defining quality since 1922
FUSIBLES - BUTTONS - SHOULDER PADS - LININGS - ZIPS - FABRICS - SEWING TOOLS
Just a quick note to say that we're back on social media, thanks to Robecca Leyden who has joined our Hawes & Freer team as our new social media manager. She's steps ahead on keeping up with the latest trends online and on the runway. Say hi, and if you like what we're posting let Robecca know by giving her a thumbs up!
You can also check out more of her fashion writing on her website Sans Pareil.
CONTACT HAWES & FREER LTD
Lets talk shoulder pads! We carry a wide range of shoulder pad designs that closely follow fashion trends. This range is available to you on a one pair minimum order basis See our website for more details. 



Monday, August 15, 2016

Some Key Industry Insider Tips to Stay Ahead - Straight From the Managing Director

Last week our Managing Director, Trevor Hookway, went along to give a talk to the Fashion students in their final year of study at Whitecliffe College of Arts & Design. 

The talk was focused around how to market yourself in the fashion industry. It can be difficult when you're about to graduate from life as a student, so Hawes and Freer wanted to give the best advice we can -  after all we've been in the rag trade since 1922! 

One thing to always remember is that you should aim to begin where you want to end up. So if you want to make couture then start there. If you've created a brand around cheaper fast fashion, consumers will not want to buy expensive garments from you regardless of the quality - because they don't associate the brand with high end. 



Our MD Trevor Hookway speaking with the year four fashion design students. 


Some other key points:

- Always talk about your credit situation with your supplier at the very start - most people are reasonable and understand that you're starting out. 

- You don't need a whole lot of fabric under your bench when you're beginning. 

- Be a business person first and then a designer. 

- People don't forget how they are treated - treat everyone with respect. The same people you pass on the way up will be the same you pass on the way down. 

- Everyone makes mistakes. Just make sure to learn from them. 

- Keep your focus on your end goal - don't get distracted.

- When you fill a glass with oil and water, regardless of how much water there is, the oil will always rise to the top. This is a metaphor for the fashion industry. Even though there are many more designers and brands to chose from now, the best will still rise straight to the top. So don't be afraid to be of a high calibre in the market. 


Trevor's metaphorical demonstration of the oil and water. Oil represents quality fashion, Water represents fast fashion. No matter how much Water, it is the Oil that always rises to the top. 


video
A short video of Trevor  illustrating that oil always rises to the top. 

Friday, July 31, 2015

BESPOKE MEASURING TAPE

All serious tailors and seamstresses will be seen with a measuring tape around there neck... The Hawes & Freer Ltd bespoke measuring tape is now available online here http://bit.ly/HFmeasuringtape

A bespoke Hawes & Freer Ltd measuring tape. Measurements on both sides are in centimeters. Has metal tips both ends. 170cm long. Made in Germany. Presented in a clear octagonal case for easy storage.

 Measuring Tape



x

Friday, July 17, 2015

LONG ZIPS

Check out these great garments with long zips! If you have a special zip order just ASK JAN on our Hawes & Freer website and she can help source one for you, http://bit.ly/AskJan




CONTACT US AND ASK FOR OUR CATALOGUE TO BE SENT  TO YOU



PAGES FROM OUR CATALOGUE

Friday, July 3, 2015

VINTAGE CARD EYE SPY

On the blog last week Erin shared a bunch of vintage cards she found... today we reveal the items on the cards... some of them are very surprising!! 

When Erin and her friend were sorting through an old sewing chest they came across some wonderful treasures... Along with this gorgeous list of Reasons To Buy Fabric (seen on our last blog post HERE), they also found these NZ Made Cards.



CARD XII. Forget Me Not Needlecase FRONT
CARD XII. Forget Me Not Needlecase BACK

CARD IX. Needleworks FRONT
CARD IX. Needleworks BACK


CARD. IV. An Elephant & A Chatelaine 
CARD. IV. An Elephant & A Chatelaine BACK



CARD. I. Milward's Celebrated Needles FRONT
CARD. I. Milward's Celebrated Needles BACK


CARD. X. My Father's Wedding Waistcoat. FRONT
CARD. X. My Father's Wedding Waistcoat. BACK

CARD. III. Victorian Scent Phials. FRONT
CARD. III. Victorian Scent Phials. BACK

These cards are all dated 1995.
Made in New Zealand by Ward Mason Hill Design.

Friday, June 26, 2015

FOUND TREASURES IN A SEWING BOX

When Erin and her friend were sorting through an old sewing chest they came across some wonderful treasures... Along with this gorgeous list of Reasons To Buy Fabric (seen on our last blog post HERE), they also found these NZ Made Cards.

Can you name the items in the images?
In next weeks blog we will reveal what the items are!


CARD XII. Forget Me Not Needlecase

CARD IX. Needleworks
Can you spot the Victorian Leather Shoe Pin Cushion?

CARD. IV. An Elephant & A Chatelaine
The Ribbons you see in this card are Victorian silk velvet ribbons!!
CARD. I. Milward's Celebrated Needles
Does anyone still have a need for a Georgian steel needlework clamp?

CARD. X. My Father's Wedding Waistcoat.
DO YOU KNOW WHAT THESE CUTE WEE SHOES REALLY ARE???
CARD. III. Victorian Scent Phials.
Can you name what materials some of these items are made from??

These cards are all dated 1995.
Made in New Zealand by Ward Mason Hill Design.